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1
Narrative or non-narrative? : the effects of short video content structure on mental simulation and resort brand attitude
Wang, Xin
;
Lai, Ivan K. W.
;
Lu, Yan
;
Liu, Xinyu
- In:
Journal of hospitality marketing & management
32
(
2023
)
5
,
pp. 593-614
Persistent link: https://www.econbiz.de/10014319780
Saved in:
2
Place attachment and affinity : turning the Mainland Chinese students into "Word-of-Mouth Champions"
Wang, Xin
;
Lai, Ivan K. W.
;
Song, Baoyi
- In:
Journal of hospitality and tourism insights
6
(
2023
)
2
,
pp. 385-403
Persistent link: https://www.econbiz.de/10014301522
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3
The cross-impact of network externalities on relationship quality in exhibition sector
Lai, Ivan K. W.
- In:
International journal of hospitality management
48
(
2015
),
pp. 52-67
Persistent link: https://www.econbiz.de/10011341601
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4
Traveler acceptance of an app-based mobile tour guide
Lai, Ivan K. W.
- In:
Journal of hospitality & tourism research : JHTR ; the …
39
(
2015
)
3
,
pp. 401-432
Persistent link: https://www.econbiz.de/10011313047
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5
Analysis of advertising and a points-exchange incentive in a reverse supply chain for unwanted medications in households based on Game Theory
Hua, Meina
;
Lai, Ivan K. W.
;
Tang, Huajun
- In:
International journal of production economics
217
(
2019
),
pp. 259-268
Persistent link: https://www.econbiz.de/10012129267
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6
Using wine appreciation apps for students to study wines
Ng, Kenneth Shiu Pong
;
Lai, Ivan K. W.
;
Ng, Steven Kwan …
- In:
International journal of services and standards
12
(
2018
)
3/4
,
pp. 243-260
Persistent link: https://www.econbiz.de/10012106524
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7
How to improve the university-industry collaboration in Taiwan's animation industry? : academic vs. industrial perspectives
Lai, Ivan K. W.
;
Lu, Tun-Wei
- In:
Technology analysis & strategic management
28
(
2016
)
6
,
pp. 717-732
Persistent link: https://www.econbiz.de/10011578628
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8
The importance of online dictionaries in language learning : a case study on thrid language acquisition of German
Chu, David Wai Kee
;
Ng, Steven Kwan Keung
;
Lai, Ivan K. W.
- In:
International journal of services and standards
11
(
2016
)
2
,
pp. 121-139
Persistent link: https://www.econbiz.de/10011641225
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9
The effects of transaction-specific satisfactions and integrated satisfaction on customer loyalty
Gao, Bo Wendy
;
Lai, Ivan K. W.
- In:
International journal of hospitality management
44
(
2015
),
pp. 38-47
Persistent link: https://www.econbiz.de/10010501241
Saved in:
10
Sources of satisfaction with luxury hotels for new, repeat, and frequent travelers : a PLS impact-asymmetry analysis
Lai, Ivan K. W.
;
Hitchcock, Michael
- In:
Tourism management : research, policies, practice
60
(
2017
),
pp. 107-129
Persistent link: https://www.econbiz.de/10011675961
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