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Packaging of healthy and unhealthy food products for children and parents : the relative influence of licensed characters and brand names

Levin, Aron M.; Levin, Irwin P. - In: Journal of consumer behaviour : an international … 9 (2010) 5, pp. 393-402

Persistent link: https://www.econbiz.de/10008701448

Measuring and accounting for cross-country response biases in marketing food and drink products

Levin, Aron M.; Levin, Irwin P.; Cook, Michael P. - In: Journal of international consumer marketing 22 (2010) 2, pp. 213-222

Persistent link: https://www.econbiz.de/10003986206

Revisiting attribute framing : the impact of number roundedness on framing

Jain, Gaurav; Gaeth, Gary J.; Nayakankuppam, Dhananjay; … - In: Organizational behavior and human decision processes : … 161 (2020), pp. 109-119

Persistent link: https://www.econbiz.de/10012428914

A New Look at Framing Effects: Distribution of Effect Sizes, Individual Differences, and Independence of Types of Effects

Levin, Irwin P.; Gaeth, Gary J.; Schreiber, Judy; … - In: Organizational Behavior and Human Decision Processes 88 (2002) 1, pp. 411-429

Persistent link: https://www.econbiz.de/10005318809

All Frames Are Not Created Equal: A Typology and Critical Analysis of Framing Effects,

Levin, Irwin P.; Schneider, Sandra L.; Gaeth, Gary J. - In: Organizational Behavior and Human Decision Processes 76 (1998) 2, pp. 149-188

Persistent link: https://www.econbiz.de/10005318920

Sincere or exciting? : brand personality and argument quality on brand attitude

Jiao, Jinfeng; Levin, Irwin P.; Gaeth, Gary J.; … - In: Journal of consumer behaviour 21 (2022) 6, pp. 1268-1279

Persistent link: https://www.econbiz.de/10013461099

How positive and negative frames influence the decisions of persons in the United States and Australia

Levin, Irwin P.; Gaeth, Gary J.; Evangelista, Felicitas; … - In: Asia Pacific Journal of Marketing and Logistics 13 (2001) 2, pp. 64-71

Cites the existence of information framing effects as an interesting phenomenon in the area of human judgements and decision‐making. Uses three distinct types of framing effect and the hypothesis identified by Leven et al (1998). Studies the reliability of these effects across samples of...

Persistent link: https://www.econbiz.de/10014674511

The combined role of task, child's age and individual differences in understanding decision processes

Levin, Irwin P.; Bossard, Elaine A.; Gaeth, Gary J.; … - In: Judgment and Decision Making 9 (2014) 3, pp. 274-286

It is important to understand the impact of individual differences in decision making from childhood to adulthood. This cohort-based study extends our knowledge by comparing decision making of children across the age range of 8 to 17 years and their parents. Based on prior research and theory...

Persistent link: https://www.econbiz.de/10010777688

Gender stereotyping and its impact on perceived emotional leadership in the hospitality industry : a mixed-methods study

Xiong, Wei; Chen, Shiyun; Okumus, Bendegul; Fan, Fang - In: Tourism management : research, policies, practice 90 (2022), pp. 1-12

Persistent link: https://www.econbiz.de/10013326547

NASCAR fans' responses to current and former NASCAR sponsors: the effect of perceived group norms and fan identification

Levin, Aron M.; Beasley, Fred; Gilson, Richard L. - In: International journal of sports marketing & sponsorship 9 (2007/08) 3, pp. 193-204

Persistent link: https://www.econbiz.de/10003731343