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Understanding the coevolution...
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Griffith, David A.
203
Yalcinkaya, Goksel
35
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13
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11
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11
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10
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10
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3
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Journal of international marketing
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16
Journal of world business : JWB
15
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9
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9
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8
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Handbook of research in international marketing
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ECONIS (ZBW)
96
OLC EcoSci
88
Other ZBW resources
22
RePEc
21
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11
The roles of workplace friendship and supervisory interactional justice in the relationship between workplace envy and service outcomes
Randhawa, Praneet
;
Lee, Hannah S.
- In:
Services marketing quarterly
42
(
2021
)
1/2
,
pp. 20-37
Persistent link: https://www.econbiz.de/10012607281
Saved in:
12
Big data facilitation, utilization, and monetization : exploring the 3Vs in a new product development process
Johnson, Jeff S.
;
Friend, Scott B.
;
Lee, Hannah S.
- In:
The journal of product innovation management : an …
34
(
2017
)
5
,
pp. 640-658
Persistent link: https://www.econbiz.de/10011803476
Saved in:
13
Comparative insights into the governance problems of agency theory : the influence of institutional environment on the basic human tenets
Lee, Hannah S.
;
Griffith, David A.
- In:
AMS review : official publication of the Academy of …
2
(
2012
)
1
,
pp. 19-33
Persistent link: https://www.econbiz.de/10010082250
Saved in:
14
Do marketing capabilities consistently mediate effects of firm intangible capital on performance across institutional environments?
Griffith, David A.
;
Yalcinkaya, Goksel
;
Calantone, Roger J.
- In:
Journal of world business : JWB
45
(
2010
)
3
,
pp. 217-227
Persistent link: https://www.econbiz.de/10003985458
Saved in:
15
Resource-advantage theory : a foundation for new insights into global advertising research
Griffith, David A.
;
Yalcinkaya, Goksel
- In:
International journal of advertising : the quarterly …
29
(
2010
)
1
,
pp. 15-36
Persistent link: https://www.econbiz.de/10003944649
Saved in:
16
Technological and design innovation effects in regional new product rollouts : a European illustration
Rubera, Gaia
;
Griffith, David A.
;
Yalcinkaya, Goksel
- In:
The journal of product innovation management : an …
29
(
2012
)
6
,
pp. 1047-1060
Persistent link: https://www.econbiz.de/10010204950
Saved in:
17
Country-level performance of new experience products in a global rollout : the moderating effects of economic wealth and national culture
Griffith, David A.
;
Yalcinkaya, Goksel
;
Rubera, Gaia
- In:
Journal of international marketing
22
(
2014
)
4
,
pp. 1-20
Persistent link: https://www.econbiz.de/10010472886
Saved in:
18
Building and leveraging competence exploitation and exploration for firm new product success
Griffith, David A.
;
Dean, Tereza
;
Yalcinkaya, Goksel
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 233-244
Persistent link: https://www.econbiz.de/10013206321
Saved in:
19
Global product launch : a perspective on past, present and future research
Griffith, David A.
;
Yalcinkaya, Goksel
- In:
Handbook of research on new product development
,
(pp. 267-287)
.
2019
Persistent link: https://www.econbiz.de/10012125138
Saved in:
20
Understanding the importance of the length of global product rollout : an examination in the motion picture industry
Griffith, David A.
;
Yalcinkaya, Goksel
;
Rubera, Gaia
; …
- In:
Journal of international marketing
25
(
2017
)
4
,
pp. 50-69
Persistent link: https://www.econbiz.de/10011784175
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