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Socio-demographic differences in supermarket shopper efficiency

Bogomolova, Svetlana; Vorobyev, Konstantin; Page, Bill; … - In: Australasian marketing journal 24 (2016) 2, pp. 108-115

Persistent link: https://www.econbiz.de/10011527530

A virtual reality and retailing literature review : current focus, underlying themes and future directions

Xue, Liangchao; Parker, Christopher J.; McCormick, Helen - In: Augmented reality and virtual reality : the power of AR …, (pp. 27-41). 2019

Persistent link: https://www.econbiz.de/10011998616

Shopping in virtual reality stores : the influence of immersion on system adoption

Peukert, Christian; Pfeiffer, Jella; Meißner, Martin; … - In: Journal of management information systems : JMIS 36 (2019) 3, pp. 755-788

Persistent link: https://www.econbiz.de/10012198616

Virtual reality : a review and a new framework for integrated adoption

Fares, Omar H.; Aversa, Joseph; Lee, Seung Hwan Mark; … - In: International journal of consumer studies 48 (2024) 2, pp. 1-26

Persistent link: https://www.econbiz.de/10014531682

Identification of technology diffusion by citation and main paths analysis : the possibility of measuring open innovation

Su, Wei-Hao; Chen, Kai-Ying; Lu, Louis Y. Y.; Huang, Ya-Chi - In: Journal of open innovation : technology, market, and … 7 (2021) 1/104, pp. 1-22

This study collected literature on augmented reality (AR) from academic and patent databases to plot the historic development trajectory of AR and forecast its future research and development trends. A total of 3193 and 13,629 papers were collected from academic and patent databases,...

Persistent link: https://www.econbiz.de/10012493104

Augmented and virtual reality effects on social responsibility in retail

Wenzel, Kaylyn; Copeland, Lauren - In: International journal of electronic marketing and … 13 (2022) 4, pp. 425-442

Persistent link: https://www.econbiz.de/10014309989

Holistic interactive system for empowering local tourism businesses : consumer acceptance of the iMelaka 360 System

Kamarulzaman Ab. Aziz; Tan, Gek Siang; Zauwiyah Ahmad - In: International journal of business excellence 13 (2017) 2, pp. 256-284

Persistent link: https://www.econbiz.de/10011856683

Wearable XR-technology : literature review, conceptual framework and future research directions

Chuah, Stephanie Hui-wen - In: International journal of technology marketing : IJTMkt 13 (2019) 3/4, pp. 205-259

Persistent link: https://www.econbiz.de/10012209442

Retailing in social virtual worlds : developing a typology of virtual store atmospherics

Hassouneh, Diana; Brengman, Malaika - In: Journal of electronic commerce research : JECR 16 (2015) 3, pp. 218-241

Persistent link: https://www.econbiz.de/10011372580

Modelling the determinants of a simulated experience in a virtual retail store and users' product purchasing intentions

Papagiannidis, Savvas; Pantano, Eleonora; See-to, Eric W. K. - In: Journal of marketing management : MM 29 (2013) 13/14, pp. 1462-1492

Persistent link: https://www.econbiz.de/10010230176