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Aligning information technology and business : the differential effects of alignment during investment planning, delivery, and change
Saldanha, Terence J. V.; Lee, Dongwon; Mithas, Sunil - In: Information systems research : ISR 31 (2020) 4, pp. 1260-1281
Persistent link: https://www.econbiz.de/10012493798
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Different but equal? : a field experiment on the impact of recommendation systems on mobile and personal computer channels in retail
Lee, Dongwon; Gopal, Anandasivam; Park, Sung-Hyuk - In: Information systems research : ISR 31 (2020) 3, pp. 892-912
Persistent link: https://www.econbiz.de/10012298133
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Seizing the commuting moment : contextual targeting based on mobile transportation apps
Ghose, Anindya; Kwon, Hyeokkoo Eric; Lee, Dongwon; O, … - In: Information systems research : ISR 30 (2019) 1, pp. 154-174
Persistent link: https://www.econbiz.de/10012038214
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Antecedents to loyalty point redemption : implications for customer equity management
Hwang, Joon Ho; Chung, Jaiho; Kim, Jae Wook; Lee, Dongwon; … - In: Journal of business research : JBR 69 (2016) 9, pp. 3731-3739
Persistent link: https://www.econbiz.de/10011515248
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Culture, relationship norms, and dual entitlement
Chen, Haipeng; Bolton, Lisa E.; Ng, Sharon; Lee, Dongwon; … - In: Journal of consumer research : JCR ; an … 45 (2018) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10011883856
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Price points and price rigidity
Levy, Daniel C.; Lee, Dongwon; Chen, Haipeng; Kauffman, … - 2008
Persistent link: https://www.econbiz.de/10003811497
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Image effects and rational inattention in Internet-based selling
Lee, Dongwon; Kauffman, Robert J.; Bergen, Mark - In: International journal of electronic commerce : IJEC 13 (2009) 4, pp. 127-165
Persistent link: https://www.econbiz.de/10003856930
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Price points and price rigidity
Levy, Daniel C.; Lee, Dongwon; Chen, Haipeng; Kauffman, … - 2010
Persistent link: https://www.econbiz.de/10008747517
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Price points and price rigidity
Levy, Daniel C.; Lee, Dongwon; Chen, Haipeng; Kauffman, … - In: The review of economics and statistics 93 (2011) 4, pp. 1417-1431
Persistent link: https://www.econbiz.de/10009379753
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Factors affecting the perceived usability of the mobile web portal services : comparing simplicity with consistency
Lee, Jongtae; Lee, Dongwon; Moon, Junghoon; Park, … - In: Information technology and management 14 (2013) 1, pp. 43-57
Persistent link: https://www.econbiz.de/10009738256