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Omni-personal Luxury : How to Transform your Luxury Business for the Digital Age

Schmitt, Rebecca; Rossi, Arnaud; Bensoussan, Albert - 2022

1: Introduction: the future of luxury -- 2: The industry is special -- 3: Cautious Steps towards Digital -- 4: Customer Centricity is Key -- 5: Digital Transformation of the Omni-personal Customer Journey -- 6: How To Go Omni-personal -- 7: Conclusion: Embark on Your Journey to the Omni-personal...

Persistent link: https://www.econbiz.de/10012814657

Continuance intention of baby boomer and X generation as new users of digital payment during COVID-19 pandemic using UTAUT2

Santosa, Allicia Deana; Taufik, Nuryanti; Prabowo, … - In: Journal of financial services marketing 26 (2021) 4, pp. 259-273

Persistent link: https://www.econbiz.de/10012667040

Online information seeking patterns and social inequality in a digital economy

Räsänen, Pekka; Koivula, Aki; Keipi, Teo - In: The international review of retail, distribution and … 31 (2021) 2, pp. 211-228

Persistent link: https://www.econbiz.de/10012485075

Luxury in the digital age : a multi-actor service encounter perspective

Holmqvist, Jonas; Wirtz, Jochen; Fritze, Martin Paul - In: Journal of business research : JBR 121 (2020), pp. 747-756

Persistent link: https://www.econbiz.de/10012417392

Digital humans in fashion : will consumers interact?

Silva, Emmanuel Sirimal; Bonetti, Francesca - In: Journal of retailing and consumer services 60 (2021), pp. 1-11

Persistent link: https://www.econbiz.de/10012502633

Hook vs. hope : how to enhance customer engagement through gamification

Eisingerich, Andreas B; Marchand, André; Fritze, … - In: International journal of research in marketing : IJRM ; … 36 (2019) 2, pp. 200-215

Persistent link: https://www.econbiz.de/10012063323

Gamification in e-commerce : enhancing digital customer engagement through game elements

Huseynov, Farid - In: Digital innovations for customer engagement, …, (pp. 144-161). 2020

Persistent link: https://www.econbiz.de/10012237990

Patient experience in the digital age : an investigation into the effect of generational cohorts

Alkire, Linda; O'Connor, Genevieve E.; Myrden, Susan; … - In: Journal of retailing and consumer services 57 (2020), pp. 1-9

Persistent link: https://www.econbiz.de/10012305914

In search of a digital nomad : defining the phenomenon

Olga, Hannonen - In: Information technology & tourism 22 (2020) 3, pp. 335-353

Persistent link: https://www.econbiz.de/10012310666

The EU digital single market and the platform economy

Anagnōstopulu, Despoina - In: Economic growth in the European Union : analyzing SME …, (pp. 43-57). 2020

Since 2010, the EU policy concerning the Digital Agenda and the Digital Single Market Strategy aimed to advance EU growth with concrete actions, in order to "unleash the potential of e-commerce". Among the major achievements of the Digital Single Market Strategy is the Regulation on Online...

Persistent link: https://www.econbiz.de/10012293011