Bui Quang Hung; Tu Thanh Hoai; Tran Anh Hoa; Nguyen … - In: Cogent business & management 10 (2023) 3, pp. 1-18
.e. customer orientation and competitor orientation, on the use of management accounting information to enhance firm performance …-level managers working in 279 large companies in Vietnam indicate both customer and competitor orientation have positive effects on … the use of management accounting systems (in terms of broad scope, timeliness, aggregation, and integration). This, in …