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Consumer Behaviour in Asia
Menon, Mohan K. - In: Journal of Consumer Marketing 18 (2001) 2, pp. 179-189
Persistent link: https://www.econbiz.de/10014849594
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The Soul of the New Consumer: Authenticity – What We Buy and Why in the New Economy
Goldsmith, Ronald E. - In: Journal of Consumer Marketing 18 (2001) 2, pp. 179-189
Persistent link: https://www.econbiz.de/10014849595
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Motigraphics: The Analysis and Measurement of Human Motivation in Marketing
Dupree, James - In: Journal of Consumer Marketing 18 (2001) 2, pp. 179-189
Persistent link: https://www.econbiz.de/10014849597
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Cute, Quaint, Hungry and Romantic: The Aesthetics of Consumerism (1st ed.)
Reinecke Flynn, Leisa - In: Journal of Consumer Marketing 18 (2001) 3, pp. 276-288
Persistent link: https://www.econbiz.de/10014849598
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Attention!(How to Interrupt, Yell, Whisper, and Touch Consumers)
Chamberlin, Daniel P. - In: Journal of Consumer Marketing 18 (2001) 4, pp. 368-376
Persistent link: https://www.econbiz.de/10014849603
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FutureConsumer.Com: The Webolution of Shopping to 2010
Goldsmith, Ronald E. - In: Journal of Consumer Marketing 18 (2001) 4, pp. 368-376
Persistent link: https://www.econbiz.de/10014849605
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Commitment‐led Marketing: The Key to Brand Profits is in the Customer’s Mind
Chamberlin, Daniel P. - In: Journal of Consumer Marketing 19 (2002) 1, pp. 74-82
Persistent link: https://www.econbiz.de/10014849615
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EVEolution: The Eight Truths of Marketing to Women
Feldman Barr, Terri - In: Journal of Consumer Marketing 19 (2002) 1, pp. 74-82
Persistent link: https://www.econbiz.de/10014849616
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Emotion Marketing: The Hallmark Way of Winning Customers for Life
Fawcett, Jeffrey K. - In: Journal of Consumer Marketing 19 (2002) 1, pp. 74-82
Persistent link: https://www.econbiz.de/10014849617
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Empowering the American Consumer: Corporate Responsiveness and Market Profitability
Goldsmith, Elizabeth - In: Journal of Consumer Marketing 19 (2002) 2, pp. 171-173
Persistent link: https://www.econbiz.de/10014849620