In the contemporary era it is impossible not to observe the presence of marketing elements in all social segments and its activities. As marketing is a philosophy of universal principals, it could be applied in all areas including the service sector, although with certain modifications. An...

Governments continue investing in Information and Communication Technologies (ICTs), and e-services have become governments’ priority. But research shows that e-services implementation accentuate inequalities. Using a study of egovernment implementation in Lebanon as a background, this paper...

This paper is an evaluation of service sector innovations. It reviews the development of innovations in the sector, including innovation across services and the promotion of new services, and patterns of management and service design. Until the 1990s, it was rare to find researchers and...