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Asymmetric income and wealth effects in a non-linear error correction model of US consumer spending
Treeck, Till van - 2008
Konsumverhaltens behandelt. In der vorliegenden Arbeit wird anhand eines einheitlichen Datensatzes für die USA zu privaten … Jahrzehnten im Trend fallenden privaten Sparquote in den USA interpretiert werden: Zwar können Vermögensrückgänge kurzfristig …
Persistent link: https://www.econbiz.de/10003744543
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Marketing novel fruit products : evidence for diverging marketing effects across different products and different countries
Riet, Jonathan van 't; Onwezen, Marleen C.; Bartels, Jos; … - In: Journal of food products marketing 22 (2016) 3, pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
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Barriers to advancing the science and practice of marketing
Baron, Andrew Scott; Zaltman, Gerald; Olson, Jerry C. - In: Journal of marketing management : MM 33 (2017) 11/12, pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
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Consumers and the market
Reid, Margaret Gilpin - 1942 - 3. ed.
Persistent link: https://www.econbiz.de/10000627500
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Marketing and customer behaviour
Jenkins, John R. G. - 1972
Persistent link: https://www.econbiz.de/10000666881
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Creating powerful brands in consumer, service, and industrial markets
De Chernatony, Leslie; McDonald, Malcolm - 2000 - 2nd ed., repr
Persistent link: https://www.econbiz.de/10000675294
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Status spotting : a consumer cultural exploration into ordinary status consumption of "home" and home aesthetics
Ulver-Sneistrup, Sofia - 2008
Persistent link: https://www.econbiz.de/10003758901
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Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F. - 2008
Persistent link: https://www.econbiz.de/10003644635
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High desert wine : a discrete choice analysis of consumer preferences for New Mexican vine
Alimova, Nasiba; Lillywhite, Jay Mitchell; Hurd, Brian H.; … - In: Journal of food products marketing 14 (2008) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10003766962
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Boomer marketing : selling to a recession resistant market
Chaston, Ian - 2009 - 1. publ.
Persistent link: https://www.econbiz.de/10003782038