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Customer experience : conceptualization, measurement, and application in omnichannel environments

Gahler, Markus; Klein, Jan F.; Paul, Michael - In: Journal of service research 26 (2023) 2, pp. 191-211

Persistent link: https://www.econbiz.de/10014246204

Change in technology-enabled omnichannel customer experiences in-store

Alexander, Bethan; Kent, Anthony - In: Journal of retailing and consumer services 65 (2022), pp. 1-10

Persistent link: https://www.econbiz.de/10013169724

Demonstrating the influencing factors and outcomes of customer experience in omnichannel retail

Zhang, Xueting; Park, Younggeun; Park, Jaejin; Zhang, Hao - In: Journal of retailing and consumer services 77 (2024), pp. 1-10

Persistent link: https://www.econbiz.de/10014462160

SafeCX : a framework for safe customer experience in omnichannel retailing

Rahman, Syed Mahmudur; Carlson, Jamie; Chowdhury, Noman H. - In: The journal of services marketing 36 (2022) 4, pp. 499-529

Persistent link: https://www.econbiz.de/10013407558

Challenging the "integration imperative" : a customer perspective on omnichannel journeys

Gasparin, Isadora; Panina, Ekaterina; Becker, Larissa; … - In: Journal of retailing and consumer services 64 (2022), pp. 1-13

Persistent link: https://www.econbiz.de/10013209585

Consumer behavior in omnichannel retailing

Özbük, Meltem Yetkin; Ünal, Duygu Aydın; Oktay, Büşra - In: Managing customer experiences in an omnichannel world : …, (pp. 75-95). 2021

Persistent link: https://www.econbiz.de/10012492210

Conceptualizing green strategies' effects on customer experience in the context of omnichannel retailing

Sfakianaki, Emmanouela; Vrechopoulos, Adam; Lazaris, Chris - In: International journal of innovation and technology … 19 (2022) 5, pp. 1-29

Persistent link: https://www.econbiz.de/10014232355

The impacts of omnichannel retailing properties on customer experience and brand loyalty: A study in the banking sector

Xuan, Quynh Tran; Truong, Hanh T.H.; Quang, Tri Vo - In: Cogent Business & Management 10 (2023) 2, pp. 1-25

Omnichannel retailing is regarded as an emerging trend in banking. The purpose of this study is to analyze the potential effects of omnichannel retailing properties on customer experience and brand loyalty; it further explores the moderating role of transaction channels. Its centrality has been...

Persistent link: https://www.econbiz.de/10014527837

M-commerce : the nexus between mobile shopping service quality and loyalty

Omar, Suha; Mohsen, Kholoud; Tsimonis, Georgios; … - In: Journal of retailing and consumer services 60 (2021), pp. 1-15

Persistent link: https://www.econbiz.de/10012502686

Logistics service quality in online shopping : a bibliometric analysis

Dhaigude, Soma Amol; Mohan, Bijuna C. - In: Journal of internet commerce 22 (2023) 1, pp. 157-188

Persistent link: https://www.econbiz.de/10013547784