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The retail e-commerce yields lucrative revenue in many industries. In this work, we provide a strategic perspective by investigating how consumer valuation, product quality, and manufacturers’ competition influence the choice of selling agreement using stylized models. The utility and...
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In this paper, we investigate the interplay between the returns policy, the pricing strategy, and the quality risk. We define quality risk as the possibility of product misfit, defect, or unconformity with the consumers' perception. These notions of quality risks differ in return policy...
Persistent link: https://www.econbiz.de/10013116132
Many manufacturers sell their products through retailers and share the revenue with those retailers. Given this phenomenon, we build a stylized model to investigate the role of revenue sharing schemes in supply chain coordination and product variety decisions. In our model, a monopolistic...
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Rapid advances of information technology in recent years have enabled both the manufacturers and the retailers to operate their own Internet channels. In this paper, we investigate the interaction between the capabilities of introducing the Internet channels, the pricing strategies, and the...
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This paper demonstrates that firms and consumers may mutually benefit from the economic recession if the supply chain structure is explicitly taken into consideration. The model characteristics include consumer heterogeneity, intra-channel mis-coordination, and strategic interactions in this...
Persistent link: https://www.econbiz.de/10014039736