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Achieving Service-Sales Ambidexterity
Yu, Ting; Patterson, Paul G.; de Ruyter, Ko - In: Journal of service research : JSR 16 (2013) 1, pp. 52-66
Persistent link: https://www.econbiz.de/10010075715
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An extended service recovery model: the moderating impact of temporal sequence of events
Prasongsukarn, Kriengsin; Patterson, Paul G. - In: The journal of services marketing 26 (2012) 7, pp. 510-521
Persistent link: https://www.econbiz.de/10010031686
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The Determinants of Choice Set Structure in High-Technology Business Markets - Shows the effects of past relationships, outside consultants, and situational variables on the size a...
Patterson, Paul G.; Dawes, Philip L. - In: Industrial marketing management : the international … 28 (1999) 4, pp. 395
Persistent link: https://www.econbiz.de/10006298034
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A collision of strategic orientations : entrepreneurial orientation and customer relationship orientation in a collectivist cultural context
Ngo, Liem Viet; Shinkle, George A.; Patterson, Paul G. - In: Australian journal of management 49 (2024) 2, pp. 272-289
Persistent link: https://www.econbiz.de/10014578067
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A Typology of Service Firms in International Markets: An Empirical Investigation
Patterson, Paul G.; Cicic, Muris - In: Journal of international marketing 3 (1995) 4, pp. 57-84
Persistent link: https://www.econbiz.de/10007255021
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Choice Criteria in Final Selection of a Management Consultancy Service
Patterson, Paul G. - In: Journal of professional services marketing 11 (1995) 2, pp. 177-188
Persistent link: https://www.econbiz.de/10007079982
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Determinants of export performance across service types: a conceptual model
La, Vinh Q.; Patterson, Paul G.; Styles, Chris W. - In: The journal of services marketing 19 (2005) 6-7, pp. 379-391
Persistent link: https://www.econbiz.de/10007096261
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Determinants of export performance across service types: a conceptual model
La, Vinh Q.; Patterson, Paul G.; Styles, Chris W. - In: The journal of services marketing 19 (2005) 6, pp. 379-391
Persistent link: https://www.econbiz.de/10007097224
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A Temporal Sequence Model of Satisfaction and Export Intentions of Service Firms
Patterson, Paul G.; Cicic, Muris; Shoham, Aviv - In: Journal of global marketing 10 (1997) 4, pp. 23-44
Persistent link: https://www.econbiz.de/10006998700
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Executive Insights: Exporting Services to Southeast Asia: Lessons from Australian Knowledge-Based Service Exporters
Styles, Chris; Patterson, Paul G.; La, Vinh Q. - In: Journal of international marketing 13 (2005) 4, pp. 104-128
Persistent link: https://www.econbiz.de/10007226843