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Purpose – This paper aims to examine the importance and concept of idol attachment, model its antecedents and moderators and assess its influence on human brand loyalty. Design/methodology/approach – This paper includes two studies. In Study 1, survey questionnaires were distributed by mall...
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Hospitals and healthcare organizations are facing an increasingly competitive business environment which demands the efficient use and appropriate evaluation of their tangible and intangible resources and competencies in order to continuously improve their organizational performance. The...
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Biotechnology is a rapidly expanding field of science that has led to the formation of a large number of companies that together form a significant sector within the Australian economy. Even though there has been considerable growth in the Australian biotechnology sector as a whole, a large...
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The evaluation of information technology (IT) is fraught with misconception and there is a lack of understanding of appropriate IT evaluation methods and techniques. The benefits, costs and risks of IT need to be identified, managed, and controlled if businesses are to derive value from their...
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ISIIT investments in B2B-EC are used by organizations, as part of their business strategies, to assist in the inter-organization acquisition of goods into the value chain and to provide interfaces between customers, vendors, suppliers and sellers. However, the issue of expected and actual...
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In modern organisations a large portion of senior management's time is now being spent on finding ways to measure the contribution of the organisation's IS/IT investments to business performance It has been shown that IS/IT investments in many organisations are huge and increasing rapidly every...
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