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Attitudes Toward Counterfeit Purchases and Ethical Beliefs Among Korean and American University Students
Lee, Seung‐Hee; Workman, Jane E. - In: Family and consumer sciences research journal 39 (2011) 3, pp. 289-306
Persistent link: https://www.econbiz.de/10008819236
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Promoting sustainability by marketing green products to non-adopters
Oliver, Jason D. - In: Revue Gestion 2000 : management & prospective 30 (2013) 3, pp. 77-86
Persistent link: https://www.econbiz.de/10009784913
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How can Web 2.0 help increase consumer adoption of sustainable products
Oliver, Jason D. - 2010
Persistent link: https://www.econbiz.de/10008759908
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Applying the environmental propensity framework : a segmented approach to hybrid electric vehicle marketing strategies
Oliver, Jason D.; Rosen, Deborah E. - In: Journal of marketing theory and practice 18 (2010) 4, pp. 377-393
Persistent link: https://www.econbiz.de/10008666966
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Hybrid car purchase intentions : a cross-cultural analysis
Oliver, Jason D.; Lee, Seung-hee - In: The journal of consumer marketing 27 (2010) 2/3, pp. 96-103
Persistent link: https://www.econbiz.de/10003987423
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Creative leaders : thirty years of big ideas
Ashley, Christy; Oliver, Jason D. - In: Journal of advertising : official publication of the … 39 (2010) 1, pp. 115-130
Persistent link: https://www.econbiz.de/10003962688
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Creative leaders' views on managing advertising creativity
Oliver, Jason D.; Ashley, Christy - In: Journal of marketing theory and practice 20 (2012) 3, pp. 335-348
Persistent link: https://www.econbiz.de/10009619143
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Triggers and outcomes of customer-to-customer aisle rage
Dorsey, Joshua D.; Ashley, Christy; Oliver, Jason D. - In: Journal of retailing and consumer services 32 (2016), pp. 67-77
Persistent link: https://www.econbiz.de/10011556619
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The digital continuum : the influence of ownership, access, control, and cocreation on digital offerings
Micken, Kathleen S.; Roberts, Scott; Oliver, Jason D. - In: AMS review : official publication of the Academy of … 10 (2020) 1/2, pp. 98-115
Persistent link: https://www.econbiz.de/10012296603
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Hybrid car purchase intentions: a cross-cultural analysis
Oliver, Jason D.; Lee, Seung-Hee - In: The journal of consumer marketing 27 (2010) 2, pp. 96-104
Persistent link: https://www.econbiz.de/10008404684