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Ethnic segmentation in marketi...
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81
Fast-food
marketing
and children's fast-food consumption : exploring parents' influences in an ethnically diverse sample
Grier, Sonya A.
;
Mensinger, Janell
;
Huang, Shirley H.
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
26
(
2007
)
2
,
pp. 221-235
Persistent link: https://www.econbiz.de/10003672118
Saved in:
82
The Routledge companion to ethnic
marketing
Jamal, Ahmad
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011298563
Saved in:
83
Multicultural markets and acculturation : implications for service firms
Poulis, Konstantinos
;
Yamin, Mo
;
Paulis, Efthimios
- In:
The journal of services marketing
27
(
2013
)
7
,
pp. 515-525
Persistent link: https://www.econbiz.de/10010231178
Saved in:
84
We've got minorities, yes we do : visual representations of racial and ethnic diversity in college recruitment materials
Pippert, Timothy D.
;
Essenburg, Laura J.
;
Matchett, …
- In:
Journal of marketing for higher education
23
(
2013
)
2
,
pp. 258-282
Persistent link: https://www.econbiz.de/10010232435
Saved in:
85
Andere Länder, andere Sitten : mit Ethnomarketing die Zielgruppe der Migranten erreichen
Gözüakca, Burhan
- In:
Zielgruppen im Konsumentenmarketing : …
,
(pp. 59-73)
.
2014
Persistent link: https://www.econbiz.de/10010246156
Saved in:
86
The concept of tribes in
marketing
and Islam
Nurhafihz Bin Noor
- In:
International journal of social entrepreneurship and …
2
(
2013
)
4
,
pp. 374-389
Persistent link: https://www.econbiz.de/10010337168
Saved in:
87
Integration, assimilation or separation? : the implications for marketers of the Turkish Muslim consumers in The Netherlands
Kizgin, Hatice
- In:
Journal of Islamic marketing : JIMA
7
(
2016
)
2
,
pp. 187-212
Persistent link: https://www.econbiz.de/10011562976
Saved in:
88
Marketing
to the new majority : strategies for a diverse world
Burgos, David
;
Mobolade, Ola
-
2011
-
1. publ.
marketing
to the new mainstream in a way that feels natural, respectful, and inclusive"-- …
Persistent link: https://www.econbiz.de/10009268958
Saved in:
89
A comprehensive typology of ethnic identities : implications for
marketing
and public policy
D'Rozario, Denver
;
Yang, Guang
- In:
Journal of public policy & marketing : JPP & M ; an …
34
(
2015
)
2
,
pp. 173-193
Persistent link: https://www.econbiz.de/10011414127
Saved in:
90
Marketing
and multicultural diversity
Rao, C. P.
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10002741093
Saved in:
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