3G post adoption users experience with telecommunications services : a partial least squares (PLS) path modelling approach
Year of publication: |
2016
|
---|---|
Authors: | Sajad Rezaei ; Amin, Muslim ; Moghaddam, Minoo ; Mohamed, Norshidah |
Published in: |
Nankai business review international. - Bingley : Emerald, ISSN 2040-8749, ZDB-ID 2549224-X. - Vol. 7.2016, 3, p. 389-422
|
Subject: | Service quality | Perceived usefulness | 3G mobile phone | Behavioural retention | Cognitive satisfaction | Partielle kleinste Quadrate | Partial least squares | Dienstleistungsqualität | Kundenzufriedenheit | Customer satisfaction | Mobiltelefon | Mobile phone | Strukturgleichungsmodell | Structural equation model | Mobilkommunikation | Mobile communications | Konsumentenverhalten | Consumer behaviour |
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