A bright spot for a small league : social media performance in a football league without a COVID-19 lockdown
Daniel Weimar, Lisa Carola Holthoff and Rui Biscaia
| Year of publication: |
2021
|
|---|---|
| Authors: | Weimar, Daniel ; Holthoff, Lisa Carola ; Biscaia, Rui |
| Published in: |
European Sport management quarterly : ESMQ. - London : Taylor & Francis, ISSN 1746-031X, ZDB-ID 2199044-X. - Vol. 21.2021, 3, p. 421-442
|
| Subject: | compensation | COVID-19 | football leagues | lockdown | sport fans | Beziehungsmarketing | Relationship marketing | Fußball | Football | Profisport | Professional sports | Coronavirus | Social Web | Social web | Lockdown | Lock-down | Sportorganisation | Sport organization | Sportmarketing | Sports marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/16184742.2021.1903527 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012549512