A deep hybrid learning model for customer repurchase behavior
Year of publication: |
2021
|
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Authors: | Kim, Jina ; Ji, HongGeun ; Oh, Soyoung ; Hwang, Syjung ; Park, Eunil ; Pobil, Angel Pasqual del |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 59.2021, p. 1-5
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Subject: | Deep learning | Smartphone | Customer repurchase | Online review | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Lernprozess | Learning process | Beziehungsmarketing | Relationship marketing | Aktienrückkauf | Share repurchase | Online-Handel | Online retailing |
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