A diffusion model for new consumer durables
Year of publication: |
1976
|
---|---|
Authors: | Lerviks, Alf-Erik |
Published in: |
The Scandinavian journal of economics. - Oxford : Wiley, ISSN 0347-0520, ZDB-ID 8170-X. - Vol. 78.1976, 4, p. 571-586
|
Subject: | Verbrauchsgüter | Absatzplanung |
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