A double-edged sword : how the dual characteristics of face motivate and prevent counterfeit luxury consumption
Juan Shan, Ling Jiang, Annie Peng Cui
| Year of publication: |
2021
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|---|---|
| Authors: | Shan, Juan ; Jiang, Ling ; Cui, Annie Peng |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 134.2021, p. 59-69
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| Subject: | Brand social power | Face consciousness | Luxury counterfeit consumption | Psychosocial risk | Signaling effectiveness | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Produktpiraterie | Product counterfeiting | Markenimage | Brand image |
| Description of contents: | Description [doi.org] |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Corrigendum enthalten in: Volume 144, May 202, Seite 728 |
| Other identifiers: | 10.1016/j.jbusres.2021.05.032 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012643497