A global perspective for responsibly serving customers
Year of publication: |
2016
|
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Authors: | Hill, Ronald Paul ; Martin, Kelly D. |
Published in: |
Handbook of research on marketing and corporate social responsibility. - Cheltenham, UK : Edward Elgar, ISBN 1-78536-866-4. - 2016, p. 333-354
|
Subject: | Corporate Social Responsibility | Corporate social responsibility | Marketing |
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