A methodology for business model evolution : application in the mobile exhibition industry
Year of publication: |
2003
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Authors: | Pateli, Adamantia G. ; Giaglis, George M. |
Published in: |
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]. - Wien : Österreichische Computer Gesellschaft, ISBN 3-85403-169-6. - 2003, p. 87-102
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Subject: | Veranstaltungswirtschaft | Event sector | Messemarketing | Trade fair marketing | Mobile Business | Mobile business | Geschäftsmodell | Business model | Lernende Organisation | Learning organization | Technikfolgenabschätzung | Technology assessment | Organisationsforschung | Organizational research |
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