A multi-attribute model of web site interactivity and customer satisfaction: An application of the Kano model
Year of publication: |
2009
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Authors: | Zhao, Miao ; Dholakia, Ruby Roy |
Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 12163971. - Vol. 19.2009, 3, p. 286-307
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Saved in:
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