A review on impact of socialization agents in breeding consumerism among children
Year of publication: |
2015
|
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Authors: | Lenka, Usha ; Vandana |
Published in: |
Global business review. - New Delhi [u.a.] : Sage, ISSN 0972-1509, ZDB-ID 2004354-5. - Vol. 16.2015, 5, p. 867-878
|
Subject: | Child consumerism | interpersonal and environmental agents | pester power | materialistic attitude | parental guidance |
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