A structural relationship between domestic tourist satisfaction, trust, switching barriers and retention
Year of publication: |
2014
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Authors: | Lertwannawit, Aurathai ; Gulid, Nak |
Published in: |
International business and economics research journal. - Littleton, Colo., ISSN 1535-0754, ZDB-ID 2143670-8. - Vol. 13.2014, 6, p. 1375-1382
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Subject: | Satisfaction | Trust | Switching Barriers | Retention | Kundenzufriedenheit | Customer satisfaction | Vertrauen | Confidence | Beziehungsmarketing | Relationship marketing | Mitarbeiterbindung | Employee retention | Urlaubsverhalten | Holiday behaviour |
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