A useful toolbox for marketing channel managers
Howard Bellin
| Year of publication: |
July-December 2017
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|---|---|
| Authors: | Bellin, Howard |
| Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 24.2017, 3/4, p. 204-207
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| Subject: | Marketingmanagement | Marketing management | Vertriebsweg | Distribution channel | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/1046669X.2017.1393238 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011800828