Activating stakeholders : an approach by MNCs in emerging markets
Year of publication: |
2012
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Authors: | Tarnovskaya, Veronika V. |
Published in: |
Business, society and politics : multinationals in emerging markets. - Bingley : Emerald, ISBN 1-78052-990-2. - 2012, p. 45-68
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Subject: | IKEA Svenska Försäljnings AB <Ödåkra> | Multinationales Unternehmen | Transnational corporation | Stakeholder | Internationaler Markteintritt | International market entry | Schwellenländer | Emerging economies | Russland | Russia | China |
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