Adoption and loyalty toward low cost carriers : the case of Taipei-Singapore passengers
Li-Yen Chang; Shao-Chih Hung
| Year of publication: |
2013
|
|---|---|
| Authors: | Chang, Li-yen ; Hung, Shao-chih |
| Published in: |
Transportation research / E : an international journal. - Amsterdam : Elsevier, ISSN 1366-5545, ZDB-ID 1380969-6. - Vol. 50.2013, p. 29-36
|
| Subject: | Airlines | Adoption | Loyalty | Low cost carrier | Survival analysis | Ordered probit model | Fluggesellschaft | Airline | Niedrigpreisstrategie | Low-cost strategy | Probit-Modell | Probit model | Passagierluftverkehr | Air passenger transport | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009725078