Adverse Selection and Auction Design for Internet Display Advertising
Year of publication: |
2016
|
---|---|
Authors: | Arnosti, Nick ; Beck, Marissa ; Milgrom, Paul R. |
Publisher: |
[S.l.] : SSRN |
Subject: | Adverse Selektion | Adverse selection | Auktionstheorie | Auction theory | Online-Marketing | Internet marketing | Mechanismus-Design-Theorie | Mechanism design | Internet |
Extent: | 1 Online-Ressource (28 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments May 1, 2016 erstellt |
Other identifiers: | 10.2139/ssrn.2603336 [DOI] |
Classification: | D44 - Auctions ; D82 - Asymmetric and Private Information |
Source: | ECONIS - Online Catalogue of the ZBW |
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