Advertising agency-client relations : a strategic perspective
Paul Michell
| Year of publication: |
1988
|
|---|---|
| Authors: | Michell, Paul |
| Publisher: |
London [u.a.] : Croom Helm |
| Subject: | Werbewirtschaft | Advertising industry | USA | United States | Großbritannien | United Kingdom |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | 196 S. graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturangaben |
| ISBN: | 0-7099-4638-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000742446