Advertising at the crossroads : federal regulation vs voluntary controls
Max A. Geller
| Year of publication: |
2013 ; [Nachdr. der Ausg.] Ronald Press Company, New York, 1952
|
|---|---|
| Authors: | Geller, Max A. |
| Publisher: |
London [u.a.] : Routledge |
| Subject: | Werbung | Advertising | Regulierung | Regulation | Werbebeschränkung | Advertising regulation | Selbstverpflichtung | Voluntary agreement | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XI, 335 S. |
|---|---|
| Series: | Routledge library editions / Advertising. - Abingdon : Routledge, ZDB-ID 2715532-8. |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Reprint |
| Language: | English |
| ISBN: | 978-0-415-81774-5 ; 978-0-203-58355-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009738982