Extent:
XXIV, 308 S.
Series:
Routledge library editions / Advertising. - Abingdon : Routledge, ZDB-ID 2715532-8.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Reprint
Language: English
ISBN: 978-0-415-81793-6 ; 978-0-203-58274-9
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10009738740