AI revolution: how data can identify and shape consumer behavior in ecommerce
Renata Thiebaut
| Year of publication: |
2019
|
|---|---|
| Authors: | Thiebaut, Renata |
| Published in: |
Entrepreneurship and development in the 21st century. - Bingley, UK : Emerald Publishing, ISBN 1-78973-234-4. - 2019, p. 191-229
|
| Subject: | Artificial intelligence | cross-border ecommerce | consumer behavior | blockchain | China | food safety | Künstliche Intelligenz | Konsumentenverhalten | Consumer behaviour | Lebensmittelsicherheit | Food safety |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1108/978-1-78973-233-720191012 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012161984