Allomother as image and essence : animating the American girl brand
Year of publication: |
2009
|
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Authors: | Sherry, John F. ; Borghini, Stefania ; McGrath, Mary Ann ; Muñiz, Albert ; Diamond, Nina |
Published in: |
Explorations in consumer culture theory : [selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007]. - London [u.a.] : Routledge, ISBN 0-415-77640-6. - 2009, p. 137-149
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Subject: | Spielwarenbranche | Toy industry | Konsumentenverhalten | Consumer behaviour | Mädchen | Girls | Frauen | Women | Kultursoziologie | Cultural sociology | USA | United States |
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