An analysis of the motivators of Seattle Sounders FC season ticket holders : a case study
Blaine T. Uhlman and Galen T. Trail
| Year of publication: |
2012
|
|---|---|
| Authors: | Uhlman, Blaine T. ; Trail, Galen T. |
| Published in: |
Sport marketing quarterly : preferred journal of the Sport Marketing Association. - Morgantown, W Va. : Fitness Information Technology Inc., ISSN 1061-6934, ZDB-ID 1180282-0. - Vol. 21.2012, 4, p. 243-252
|
| Subject: | Fußball | Football | Profisport | Professional sports | Kaufmotiv | Consumer motivation | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal ; Fallstudie ; Case study |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009710124