An Empirical Analysis of Assortment Similarities Across U.S. Supermarkets
Year of publication: |
2010
|
---|---|
Authors: | Hwang, Minha ; Bronnenberg, Bart J. ; Thomadsen, Raphael |
Published in: |
Marketing Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0732-2399. - Vol. 29.2010, 5, p. 858-879
|
Publisher: |
Institute for Operations Research and the Management Sciences - INFORMS |
Subject: | retailing | assortment | supermarket | dyadic data |
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