An empirical analysis of assortment similarities across US supermarkets
Year of publication: |
2010
|
---|---|
Authors: | Hwang, Minha ; Bronnenberg, Bart J. ; Thomadsen, Raphael |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 29.2010, 5, p. 858-879
|
Subject: | Lebensmitteleinzelhandel | Food retailing | Sortiment | Retail assortment | Wettbewerb | Competition | Regressionsanalyse | Regression analysis | USA | United States |
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