AN EXPLORATORY RESEARCH ON RELATIONSHIPS WITH STAKEHOLDERS IN INNOVATION
Year of publication: |
2013
|
---|---|
Authors: | Boier, Rodica |
Published in: |
Studies and Scientific Researches. Economics Edition. - Facultatea de Ştiinţe Economice. - 2013, 18
|
Publisher: |
Facultatea de Ştiinţe Economice |
Subject: | innovation | new product development | relationship marketing | value co-creation | stakeholders |
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