Analysing the decision approach of the SME entrepreneurs relating to internationalisation of firms : the study of Kenyan SME entrepreneurs
Md. Noor Un Nabi, Benjamin Nyaoro and Fatema Tuj Zohora
| Year of publication: |
2024
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|---|---|
| Authors: | Nabi, Md. Noor Un ; Nyaoro, Benjamin ; Zohora, Fatema Tuj |
| Published in: |
Journal of research in marketing and entrepreneurship. - Bingley : Emerald, ISSN 1471-521X, ZDB-ID 2524213-1. - Vol. 26.2024, 1, p. 140-162
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| Subject: | Causation | Decision-making approach | Effectuation | Internationalisation of SME | SME entrepreneurs | KMU | SME | Entrepreneurship | Entrepreneurship approach | Unternehmenserfolg | Firm performance | Internationaler Markteintritt | International market entry | Globalisierung | Globalization |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JRME-05-2021-0057 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014506515