Analyzing the relationship between CSR and reputation in the banking sector
Year of publication: |
2021
|
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Authors: | Ruiz, Belén ; Garcia, Juan A. |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 61.2021, p. 1-10
|
Subject: | Employer branding | Financial crisis | Integrity | Social action | Corporate Social Responsibility | Corporate social responsibility | Firmenimage | Corporate reputation | Personalmarketing | HR marketing | Finanzkrise | Bank | Reputation |
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