Antecedents of green market performance : a case from Southeast Asian market
Diana Aqmala, Kardison Lumban Batu, Amie Kusumawardhani, Andriyansah
| Year of publication: |
2018
|
|---|---|
| Authors: | Aqmala, Diana ; Batu, Kardison Lumban ; Kusumawardhani, Amie ; Andriyansah |
| Published in: |
International journal of green economics. - Olney, Bucks : Inderscience Enterprises, ISSN 1744-9928, ZDB-ID 2260635-X. - Vol. 12.2018, 1, p. 35-52
|
| Subject: | entrepreneurial orientation | green exploitation and green exploration | new product development | explorative and exploitative market-related | Produktentwicklung | New product development | Umweltmanagement | Environmental management | Öko-Marketing | Green marketing | Innovationsmanagement | Innovation management | Marketingmanagement | Marketing management | Öko-Produkt | Sustainable product | Innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011905601