Antecedents of trust in asymmetrical business relationships : differing perceptions between food producers and retailers
Leena Viitaharju and Merja Lähdesmäki
| Year of publication: |
2012
|
|---|---|
| Authors: | Viitaharju, Leena ; Lähdesmäki, Merja |
| Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 30.2012, 5, p. 567-587
|
| Subject: | Ernährungsindustrie | Food industry | Lebensmitteleinzelhandel | Food retailing | Lieferantenmanagement | Supplier relationship management | Vertrauen | Confidence | Finnland | Finland |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009611615