Applying the science of Six Sigma to the art of sales and marketing
Michael J. Pestorius
| Year of publication: |
2006
|
|---|---|
| Authors: | Pestorius, Michael J. |
| Publisher: |
Milwaukee, Wis. : ASQ Quality Press |
| Subject: | Qualitätsmanagement | Quality management | Verkauf | Selling | Marketing |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] |
| Extent: | XVI, 132 S. graph. Darst. 23 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | Includes bibliographical references and index The evolution of Six Sigma -- The myth that Six Sigma is only for manufacturing -- Sales representative hiring profile -- New product sales -- Sales representative competency -- The field-visit process -- Sales territory planning -- Product promotion process -- Conclusion |
| ISBN: | 0-87389-696-3 ; 978-0-87389-696-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003361535