Are product returns a necessary evil? : antecedents and consequences
Year of publication: |
2009
|
---|---|
Authors: | Petersen, J. Andrew ; Kumar, V. |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 73.2009, 3, p. 35-51
|
Subject: | Produktsicherheit | Product safety | Produkthaftung | Product liability | Tobit-Modell | Tobit model |
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