Assessing the Role of e-Marketing in Contemporary Marketing Practice
Year of publication: |
2003
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Authors: | Coviello, Nicole E. ; Brodie, Roderick J. ; Brookes, Richard W. ; Palmer, Roger A. |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 19.2003, 7-8, p. 857-882
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