Asymmetrical influences of service robots' perceived performance on overall customer satisfaction : an empirical investigation leveraging online reviews
Year of publication: |
2024
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Authors: | Borghi, Matteo ; Mariani, Marcello M. |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 63.2024, 5, p. 1086-1111
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Subject: | service robots | customer satisfaction | digital transformation strategy | online reviews | asymmetrical influences | propensity score matching | Kundenzufriedenheit | Customer satisfaction | Roboter | Robot | Dienstleistungsqualität | Service quality | Virales Marketing | Viral marketing | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Digitalisierung | Digitization | Electronic Commerce | E-commerce | Online-Marketing | Internet marketing |
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