Extent:
XXIV, 462 S.
graph. Darst
Series:
Neue betriebswirtschaftliche Forschung : Nbf. - Wiesbaden : Gabler, ISSN 0175-8802, ZDB-ID 552571-8. - Vol. 149
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Bibliografie enthalten ; Bibliography included ; Thesis
Language: German
Thesis:
Zugl.: Kiel, Univ., Diss., 1994
Notes:
Literaturverz. S. 437 - 462
brosch. : DM 128.00
ISBN: 3-409-13192-2
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013354019