Barriers of food delivery applications : a perspective from innovation resistance theory using mixed method
Year of publication: |
2023
|
---|---|
Authors: | Verma, Anuj ; Chakraborty, Debarun ; Verma, Meenakshi |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 73.2023, p. 1-13
|
Subject: | Customer satisfaction | Food delivery apps (FDAs) | Innovation resistance theory | Repeat purchase | Word of mouth |
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