Benchmarking the service quality of fast-food restaurant franchises in the USA : a longitudinal study
Year of publication: |
2011
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Authors: | Min, Ho-key ; Min, Hyesung |
Published in: |
Benchmarking : an international journal ; BIJ. - Bingley : Emerald, ISSN 1463-5771, ZDB-ID 1473104-6. - Vol. 18.2011, 2, p. 282-300
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Subject: | Dienstleistungsqualität | Service quality | Benchmarking | Schnellgastronomie | Fast-food industry | Franchising | USA | United States |
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